A TMB Partner | Industry: Automotive – Client Location: Phoenix, Arizona – Target Audience: National
Premium DIY wraps for the Tesla Cybertruck
Unlike other companies who sell low-quality wraps that are costly and difficult to install, CyberWraps provides affordable, easy-to-install, premium DIY kits that allow Tesla Cybertruck owners to frequently change the appearance of their Cybertruck.
CyberWraps approached TMB to develop a complete marketing and communication plan to inform Cybertruck owners about their easy-to-install, affordable DIY premium vinyl kits that transform the stainless steel Cybertruck from “one of many” to a version that is as unique as each of their customers.
TMB developed a comprehensive brand and communication strategy that includes all content creation, brand positioning, logo/identity design, website development, 3D animations, online color configurator, collateral materials, and more.
What we did…
- Brand Audit
- Marketing Material Audit
- Market Research
- Content Strategy
- Sale Funnel Evaluation
- Brand Development
- Campaign Creation
- Media Research
- Media Strategy
- Print Media
- Paid Social
- Organic Social
- Digital Display Ads
- Video Production
- Website and Content Strategy
- User Experience
Results that matter.
- Branding and design elements that convey a compelling, recognizable, and consistent image.
- Defined selling/service proposition to give the brand a distinctive and competitive edge.
- Engaging brand and brand messages that inspire trust and confidence.
- Media opportunities and a comprehensive strategy that reach more customers.
- Data optimization services that measure campaign performance.
- Data that provides optimization opportunities leading to increased performance.
- Effective product landing pages for successful control of the customer’s journey through the buying funnel.
- Ad group segmentation and relevant copy creation leading to higher relevance and quality scores.
- Lower cost-per-click rates.
- Regular campaign adjustments and updates that improve and optimize performance.
- On-going campaign keyword adjustments leading to continual increases in lead generation.